March 20th, 2009
Google has officially launched Street View in the UK. The service currently covers major cities such as Birmingham, Edinburgh and London, although the Google camera van has been seen in small towns and villages across the country (and here in Forres!) which will greatly extend its reach in populated areas.
Google Street View provides 360° horizontal and 290° vertical panoramic street level views and can be accessed by via Google Maps and Google Earth. As the services are rolled out, it will provide an important additional resource for urban Screen Agencies and film makers – offering high resolution photography of frontages and streets from almost every town in the UK. Streetview can also be integrated, where available, with web brochures produced by the MovieSite system.
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General News, MovieSite: Film and TV |
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January 20th, 2009
We’ve received a heads up from Stephen Badham, chair of the MovieSite user group about an impressive use of Google Earth.
The Museo Nacional del Prado has created “Masterpieces” on Google Earth, enabling users of the application to zoom in to the Museum on a map. However, it goes a step further – you can enter the building and view high resolution images.
As Stephen points out, the potential for using Google Earth for film locations is huge: both for marketing and for film tourism. Some ideas:
- Take advantage of Google Earth’s ability to display photographs of locations on a map, and set up a tour of recommended locations for an enquiry. This could be the next generation of web brochure, available now.
- Add links to film trailers, film publicity stills and location shots, and allow users to fly across your region stopping when something is of interest.
- Create links from Google Earth back to your locations database.
MovieSite supports custom integration with Google Earth. Contact David Sim for further information.
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Film Tourism, General News, Google Earth, MovieSite: Film and TV |
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December 17th, 2008
Microsoft is to shortly release a security patch for its Internet Explorer web browser to fix a critical flaw.
It is believed over 2 million computers have been infected by the virus. Around 10,000 web sites have been compromised – visiting them could infect a PC with the virus.
All users of Internet Explorer – 5, 6, 7 and 8 – should apply the patch when available.
We also recommend that in the meantime IE users immediately discontinue its use and switch to a different web browser such as Firefox: Find it at http://getfirefox.com/. All Open Brolly sites and web products are Firefox compatible.
Read more:
Microsoft Issues Emergency Security Patch For IE – PC World.
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November 13th, 2007
In 2008, and for three years thereafter, Open Brolly will be helping businesses and organisations transform their business through a new regional development funded programme.
Byte the Bullet is underpinned by technology, but it will be led by a focus on business success. To help strategic planning in participating organisations, we will be using the Balanced Scorecard approach.
We take the view that strategic planning should not be an academic exercise; it should be a driver in the organisation that everyone is able to sign up to, a tool that have an positive impact every day.
Developed in the early 1990s at Harvard Business School, the Balanced Scorecard considers all aspects of a business. It is an essential starting point before investing in process change, marketing or technology. It clearly identifies routes to meeting business objectives and therefore focuses investment on areas that will have the most commercial impact.
It is balanced because it takes into account the different perspectives of a business, namely:
- Financial
- Customer
- Internal Processes
- Organisational, including learning and growth.
We collect data relating to each area and perspective of the business and develop metrics to assess current performance and which will lead future performance. The balanced scorecard answers key questions, like:
- Which customers should we focus on for maximum impact?
- What are our customer expectations?
- What financial outcomes are required from change?
- What processes do we need to excel at internally to meet demand for services?
- What do we need to do to continue to improve our service?
We strongly recommend that any business or public organisation wishing to develop its business so that it meets stated objectives considers using the Balanced Scorecard approach before investing in change.
Open Brolly can provide the skills and resources to cost-effectively review your organisation within an agreed budget. Contact David Sim on 01309 678100 or david.sim@openbrolly.com for more information.
The balanced scorecard methodology has been developed by Dr Jim Hamill, Director of Institute for Customer Advantage, University of Strathclyde Business School as part of the programme.
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