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September 13, 2011#

OpenBrolly’s iPad / iPhone Brochure Service Launched at Cineposium, Paris

Launch Venue: Le Centre des Arts, Enghien-les-Bains

OpenBrolly has launched its iPad brochure and magazine service to strong interest at the spa resort of Enghien-les-Bains, Paris.

OpenBrolly’s service enables its clients to create their own compelling, quality, interactive magazines and brochures to their specifications. These can be one-off or periodical.

No technical knowledge is required as this is a fully managed service. We help prepare the content for the iPad, iPhone or other devices as required, build interactive functionality and liaise with Apple’s team to make the brochure available on the App Store. Our creative team is on hand to help with design and come up with ideas to get the message across. Continue Reading

September 7, 2011#

iPad Magazine

Bing Map Integration

13 Sept 2011: Read our updated post here.

OpenBrolly will launch its iPad and iPhone Magazine creation service at Cineposium in Paris next week.

The service will enable textual, visual and interactive content to be in a magazine format, including video, database listings and forms. Example uses include beautiful brochures, stunning location guides, up-to-date manuals, compelling, interactive training materials and industry periodicals.

 

Bing Map Integration

OpenBrolly offers a full-service design and app creation service. Created magazines will be made available on the Apple App Store either for free or for a fee.

Where the magazine is intended for iPhone use the content will be refactored to suit the smaller screen. For Android tablets, phones and other similar devices, a special HTML5 mobile web site will be created bringing the content to a wide range of platforms.

A video demonstration of the app will be available soon.

News Page with Image

July 14, 2011#

HTML5 iPad Magazine

OpenBrolly is preparing to launch one of the first HTML5 magazine content management and distribution systems.

Benefits:

  • Low cost of distribution
  • Easily include multimedia – video, audio, images
  • Easily construct magazine editions using skills within the organisation
  • Pull content from existing websites to avoid rekeying
  • Immediate updates and correction of content
  • Most magazine content available offline
  • Works across most tablet devices, including iPad and Android, as well as on modern mobile phones.

ExpressBOX will enable organisations to easily manage and create compelling magazines delivered over the web to the iPad and most other tablet devices and suitable mobile phones. It offers an opportunity for organisations to reach millions of tablet owners with attractive and compelling content, updated as often as required. Magazines can include text, images, audio and video.

As well as allowing magazine editions and pages to be readily managed through an easy to use text editor, expressBOX can source content from existing websites or databases. It can also offer interactive content – such as a directory search facility – within the magazine.

The magazine is distributed using a high speed network, maximising speed and reliability of delivery.

For more details and a demonstration, please contact David Sim: david.sim@openbrolly.com +44 (0) 1309 638077.

February 28, 2011#

Mons Film Festival: Screen Tourism

OpenBrolly attended, spoke at and led a workshop at the Screen Tourism conference in Mons last week.

The industry days on film tourism were agreed to be successful, sharing best practice and demonstrating the emerging technologies.

A number of conclusions were drawn, not least that solutions must reflect the visitors’ needs and that engagement of the tourist, through social media, was the next step in developing a film tourism product. The importance of film goers understanding where a film was shot was illustrated – perhaps a condition of local funding and assistance could be prominence of the location in the credits.

OpenBrolly provided a review of the changes in technology: we are in the middle of a major transition to mobile devices, geographic and context described information. In addition, social media, has to be considered in any tourism product design and marketing strategy. New technologies, such as video delivery, QR codes and augmented reality offer exciting ways of delivering content but are not without their real-world constraints – such as mobile operator data caps and slow speeds in some areas.

OpenBrolly will continue to develop examples of film tourism solutions and David Sim is speaking again at Screentourism 11 – Friday 18th March 2011, The Princess Anne Theatre, BAFTA, London W1

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